Will Woodhouse
Infinite Loop

Managing Director - Infinite Loop

Will Woodhouse is an experienced Apple expert who began his journey with Macs in 1989, just a few years after the launch of the Mac Plus. With over three decades of experience, he has worked for various Apple franchises and later founded MacAssist, where he provided comprehensive support to businesses using Macs, from hardware advice to ongoing support. In 2016, he launched FixMyBrokenMac, offering a cost-effective alternative to the Apple Store with a focus on consumer retail. Will’s extensive knowledge of Apple products enables him to support users ranging from individuals to large corporate IT departments.